Five stars for the originality alone! Movie theatre in the underground floor, cafe on the main floor and shopping and art on the upper levels. The main boutique area has unique items from Japan, but tend to be on the pricier side. Things I liked were the handheld manual paper shredder and J-POP souvenir mugs. Upstairs, just like at a Japanese department store, there are mini "stores" within the building. One in particular has the "Lolita" fashion featuring the style that reminds me of Holly Hobbie-meets-Little Bo Peep. Not exactly my cuppa tea, but it is refreshing to see lacy petticoats as opposed to the whole sexy schoolgirl look that used to be in. Out of curiosity, I picked up the price tag. Whoa $300 to look like a grown up doll?!? Other stores were the "tabi" Vans. Well, not really Vans, but similar except you have the split toe and the requisite socks to go with them. Really cool fabrics! They were around $90 or so. Another shop that just opened featured air plants and moss balls. The perfect place to pick up something for the person who has everything. Unfortunately the art gallery was shut, so I couldn't check it out. But next time I'm in J-town, I'm definitely coming back!

This place emulates Japanese culture with it's small tea house on the lower level, and clothing stores on the upper levels. We stopped by this location during last weekend's Ramen/ JPop Festival in Japantown. It definitely was a surprise. The lower level teahouse has your generic coffee shop food, but the upper levels were where the fun happened. On the second floor there is a shop that sells some decorative costumes as well as more traditional Japanese clothing. When we were there, there was a long line of people dressed up waiting for the designer to come and do a signing. She was also there to present new costumes for people to wear and model. We didnt stay long for fear of crowds, but it all seemed pretty cool!

I bought the coolest pair of tabi shoes and three pairs of socks at the sou sou store. They also had an amazing selection of clothes. And the man who sold me the shoes was literally the nicest person I've ever met in my entire life. If I wasn't broke I'd be spending all my money there, the clothing is so bomb, and the service is a+ 10/10 would spend my rent money there again.

This is better than the St. Francis Apartments on the other side across Geary. This place gets confused with the other side of Geary location on Google Maps because it says the San Francisco Film Society is over there. Google Maps (from a Facebook link) has it located over there. It had me looking for it over in that block. Very frustrating and had me lost for an hour.

New People reminds me of the smaller boutique malls in Shibuya. The concept is fantastic and definitely worth visiting even just to do a bit of "window" shopping. I also recommend checking out the Viz Cinema located on the bottom floor as it usually screens interesting movies or anime. If only they can have some later shows during the weekends, it would be perfect.

Pretty cool venue that has a mashup of random store fronts. From coffee shops to Japanese fashion stores to a terrarium store to a floor where Real Escape game happens, you can get a taste of Japan when you walk in here. The stores change occasionally and there is even a movie theater downstairs. Cool place to just take a stroll and window shop.

Cuando quieras disfrutar de un delicioso TÉ ése es el lugar indicado, una variedad de sabores en Té que te deleitaras, ese exquisito aroma que tú sientes cuando te sirven el delicioso té muy caliente y además los decorativos y delicioso bocadillos, hay que visitar ese lugar

Great place to see some J-pop culture. Mezzanine level has Maru-Q which has a great assortment of modern clothes from Japan. 2nd floor has a variety of stores - SouSou is a definite shop to check out with unique Japanese fashions that have a traditional/modern edge to it.

If you’re going to Japan town and I recommend you stop by this place. There some very cute stores and an interesting little tea shop on the bottom floor. I recommend exploring that Japan center across the street and then coming over to have a cuppa tea and people watch.

New people is an awesome collaborative of stores enriching the entire ambiance of Japantown. Ultra modern flair and design gives the structure and complex a true neo Japanese feeling. Make sure to check out all the elevens and stay updated on their list of events.

My first time here was during the recent JPOP summit it was AMAZING!! My favorite display was 6%DokiDoki ...all of the items in your store are Amazing and I LOVE that I can travel to "KAWAII" Japan in just an hour!!! Love You guys! xoxo SUgar

This review is about the cinema downstairs from the store. You'll see films here you will not find anywhere else even the nearby Sundance Kabuki. The directer had an informative Q&A after a screening your reviewer attended. Check it out.

I'm sorry, but this place was just strange. We didn't even see a movie theater but went for the shops inside and there were only 2 retail with really strange items and a tea room, as in English tea. This is in Japantown. Nothing fit in.

Neat little theatre in Japan town! With Kabuki across the street, the CAAM Fest is what brought me here. It is a very intimate setting below ground level. There is also a tea shop in the entrance. It is a cool spot!

Home to the only Baby the Stars Shine Bright Shop on the West Coast. Come in and have some tea on the first floor and then head up to check out the items on sale. Don't forget your punch card; they don't combine!

I love walking around here. The middle floors are full of manga fun. The top floor is usually an art gallery. They have a cafe on the ground floor, but I usually skip it because it's too pricey.

Watched a delayed viewing of Love Live! Sunshine!! Aqours 5th LoveLive! ~Next SPARKLING!!~ here. Line management was fine and I was able to get into the theater in the basement with no issues.

Crown & Crumpet was a delight, as usual. Sweet treats, and even sweeter staff. I find a new favorite tea each visit. Such a delight and amazing decor. Wonderland, but better!

Baby the Stars Shine Bright and Alice and the Pirates has a lovely shop here. It's perfectly ruffled and adorable. There were even some discounted items.

It was fun. Went to watch a movie at their basement theater and it was really nice. It was clear and it was pretty comfy. Would come back again!

Small, intimate, and clean private movie theatre with a great vibe. It's a really perfect venue for independent movies and film festivals.

Went here for the lolita store; BTSSB and Alice and the Pirates. The staff is always polite and helpful. Always love visiting here!

It is a very small space and easy to pass on the road if you are not paying attention. Cute cafe that they have inside though.

Totally weird, awesome cinema in Japantown - I'm always surprised by what I see when I go here, and always learn something.

Love the lunch menue. Staff were very nice. Love that I could get a whole tea cattle just for me!

Lovely screening room in a Japanese theme cultural centre which contains an English tea room (?).

Easy to find! Clean, small and perfect for smaller scale venues. Perfect gem in Japan town!

Japan in 4 floors. If you crave for some Japanese pop culture art this is the place for you

I LOVE THIS PLACE because it has anime , manga , and a lot of cool Japanese things …

Great place, I love it. My favorite store in here (MARUQ) went out of business though...

Cool place with some neat shops. I love the theater downstairs, really cool to have.

I do not like the visualization style but i think it is unique and cool.

Beautiful theater, comfy seats, great sound. Can't ask for much more!

This theater looked brand new. The seats were modern and comfortable.

Kinda fun since it's different. A bit like a jewel box of a store.

Very responsive staff, great and unique shops, cool atmosphere.

Comfy seats. Nice clean area. Good location to enjoy Jtown.

Great food inside!, great basement theater with great tea!

Perfect, modern and comfortable venue for film festivals.

Great place for fans of Japanese Cosplay sin culture

The place to be to watch anime and Japanese films.

Nice complex and clean. Very badly labeled though

Nice atmosphere, but chocolate drinks are pricy.

Very expensive, but interesting and fun items

Lots of interesting and fun stuff for weebs

Very courteous, professional, & helpful

Nice theater, convenient, accessible.

Fanciest toilets in the city. …

Quirky Japanese shops and theater.

one of the best venues in the city

Great, comfy place to see movies

Love this place, you will too.

Love this movie theater!!

Great theater …

Great small theater

Good Japanese place

Love tea time here

Clean and modern.

Always Wonderful

Nice place